Full-cycle ASO agency

More organic - more revenue

We grow your app's profit through organic growth. Full-cycle ASO: from niche and competitor analysis to sustained growth in installs and sales across 100+ stores worldwide.

STORE SEARCH LIVE
Sound familiar?

Your app gets lost in the stores and makes no money

All of it is fixable: niche research, keyword data and work on every element of the store listing.

✕

Low install conversion rate

✕

Your target audience can't find the app

✕

You lose users because of negative reviews

✕

Competitors outrank you in search

Services

What app store optimization includes

/ 01

ASO optimization

Textual and visual optimization of your store listing across all stores: semantics, metadata, icon, screenshots, A/B tests.

/ 02

Reputation management

Work on ratings and reviews: raising the score, replies, reducing churn caused by negativity.

/ 03

Apple Search Ads

Launching and optimizing App Store search ad campaigns.

/ 04

We build your ASO strategy

We work out where the money is for your app: which keywords actually bring installs, what happens in month one and what in month two. You get a plan with a work order and the metrics that show whether it worked.

Stores

Which app stores we work with

We know the algorithms, moderation and indexing of each store - from the giants to alternative marketplaces few developers know about, where competition is scarce and installs are not.

App Store

iOS: keywords, metadata, in-app events, Custom Product Pages, A/B via PPO.

Major

Google Play

Android: full textual and visual optimization, listing experiments, store listing.

Major

RuStore

The leading Russian store: early indexing, low competition, fast route to top.

Growing

Huawei AppGallery

The Huawei ecosystem: promotion tuned to store algorithms and featuring.

Alternative

Samsung Galaxy Store

Pre-installed on every Samsung - an audience your competitors ignore.

Alternative

Xiaomi GetApps

The Xiaomi, Redmi and POCO store: cheap installs and a loyal Android audience.

Alternative

Plus Amazon Appstore, Oppo App Market, Honor AppGallery, Aptoide, APKPure - and 100+ more marketplaces that fit your audience.

Cases

Recent results

Numbers come from App Store Connect. We don't name the apps - it's our clients' revenue. We'll show the dashboards on a call.

+65%

Falling revenue turned around

A utility app had been losing revenue for over a year: US App Store search revenue was down about 2% a month. We rewrote the metadata and pushed keyword rankings with incentivized traffic - revenue came back above where the decline started.

×9.7

Launch from zero

An AI companion app we brought to the store after our own niche research. In five months US revenue grew from $2.2K to $21.2K a month, and the app went from zero to 518 indexed keywords.

+38%

Video on the product page

For a fitness tracker we added an app preview video - the only change from the original. Over a seven-day test the original converted at 5.13%, the video variant at 7.07%.

Falling revenue turned around

Utility app on the App Store. Work started in April 2025.
0$10K$20K$30KApr 24: $23,277May 24: $23,946Jun 24: $22,517Jul 24: $22,282Aug 24: $21,814Sep 24: $21,146Oct 24: $22,121Nov 24: $20,709Dec 24: $21,091Jan 25: $20,249Feb 25: $19,488Mar 25: $19,716Apr 25: $18,486May 25: $18,325Jun 25: $17,085Jul 25: $17,008Aug 25: $19,414Sep 25: $21,475Oct 25: $24,780Nov 25: $26,336Dec 25: $27,467Jan 26: $28,006Feb 26: $27,598Mar 26: $27,324Apr 26: $26,073May 26: $26,137Jun 26: $25,202Jul 26: $24,937Aug 26: $26,548work started, April 2025$23,946$28,006low $17,008Apr 24Oct 24Apr 25Oct 25Apr 26Aug 26down ~2% a monthafter work started
App Store search revenue, US, monthly. Data from App Store Connect.

US search revenue fell about 2% every month for more than a year: from $23.9K in May 2024 to $17.0K in July 2025. The first job was to stop the decline.

We rewrote the metadata and pushed keyword rankings with incentivized traffic. The turnaround came in August 2025, four months after we started. We warn clients about this lag up front: ASO doesn't pay off in a week.

By January 2026 revenue reached $28K a month, up 65% from the low and above the level where the decline began. Throughout 2026 it has held at around $25-28K a month.

Indexed keywords484 → 799
Rating3.9 → 4.2
SourceApp Store Connect, US

Launch from zero

AI companion app. Full cycle: niche research, a product built around it, ASO from day one.
0$8K$16K$24KSeptember 2024: $2,188$2,188September 2024February 2025: $21,187$21,187February 20259.7x in five months
US revenue per month. Data from App Store Connect.

We started with the niche and the demand, the team built the app around that research, and ASO was done from scratch - no keywords, no history, no reviews.

In five months US revenue grew from $2.2K in September 2024 to $21.2K in February 2025. Over that period the app made $69.7K and 59,300 installs, with Apple Search Ads running alongside - 4,153 installs at $1.35.

Indexed keywords0 → 518
Installs over the period59,300
Apple Search Ads4,153 installs at $1.35

Video on the product page

Fitness tracker. A/B test in Product Page Optimization, 7 days.
A/B test results in App Store Connect
Export from App Store Connect.

The only difference from the original page was an added app preview video. Everything else stayed the same, so the result can't be put down to new screenshots or new copy.

Over seven days each variant got about 22,000 unique impressions. The original page converted at 5.13%, the page with video at 7.07%. That's a 37.84% lift, with 100% confidence according to Apple.

Control22,289 impressions, 5.13%
Video variant22,241 impressions, 7.07%
Confidence100%
Team

Your project is run by a team of dedicated specialists

Every growth area is owned by a separate expert. We get deep into the product and report results in numbers.

6
years in ASO and mobile marketing
200+
apps worked on over the years
30+
niches, including the toughest ones
24/7
rankings and rating monitoring

ASO analyst

Builds the keyword set, tracks rankings and store algorithms, finds queries where you lose installs.

Visual designer

Icon, screenshots and previews for each market - plus A/B tests that lift install conversion.

Traffic specialist

Apple Search Ads and motivated installs - what it takes to push an app to the top fast.

ORM specialist

Ratings, reviews and negativity handling, so that whoever lands on your page also reaches the Install button.

Reviews

What clients say

★★★★★

They lifted the app's visibility and gave a transparent process - you can see what you pay for. Installs went up.

Alexey MolchanovOnlyday app
★★★★★

Fast start and clear reports. Listing conversion grew noticeably after the screenshot test.

Grigory VinokurovTap & Print app
★★★★★

Helped us reach the top for the keywords we needed. They work for results, not for show.

Arseny PliskaEasyLight VPN app

Our biggest clients are the ones we cannot show

Long-term clients and long-term projects: established brands whose ASO we run on an outsourcing basis under NDA. You see their apps at the top of the stores every day - you just don't know we are behind those rankings.

Discuss outsourcing
Pricing

How much app promotion costs

We calculate the exact price after a free audit - it depends on your niche, competition and the number of stores.

Audit
$0
The starting point for any project
  • Store listing assessment
  • Competitor and keyword analysis
  • Growth points for text and visuals
  • A plan of first steps
Get the audit
Most popular
Launch
from $800
Full ASO optimization of one store
  • Full keyword research
  • Store listing copy
  • New icon and screenshots - designed by our team
  • Publishing and indexing control
  • Results report
Discuss the project
Growth
from $1,200/mo
Ongoing management and scaling
  • Everything in Launch
  • Review replies
  • In-app events launch
  • Incentivized traffic campaigns
  • Results report
Discuss the project

Or order separately

When you need one task without a package

Text optimization
from $220
per store

App Store: title, subtitle, description, keyword field. Google Play: title, short and full description.

Visual optimization
from $300
per store

Icon and screenshots, up to three rounds of revisions.

Prices are per localization. Copy and visuals take 5-10 business days.

Process

How we run your project

1

Request & audit

We get to know your product: a free deep audit of the app and its market.

2

Strategy

We give a detailed promotion plan and agree on KPIs.

3

Implementation

We optimize every element, from semantics to visuals.

4

Launch & A/B tests

We publish updates and run a continuous testing cycle.

5

Analytics & report

Regular reports on metric growth and our actions.

6

Scaling

New markets, ad synergies and a strategy for further growth.

FAQ

Frequent questions

Which app stores do you work with?+
All of them: App Store, Google Play, RuStore, Huawei AppGallery, Samsung Galaxy Store, Xiaomi GetApps, Amazon Appstore, Oppo App Market, Honor AppGallery, Aptoide, APKPure - and 100+ more marketplaces that fit your audience.
How long until the first results?+
Rating changes show up the very next day.
The app reaches the top of search by the second week.
Sustainable organic growth builds over 1-3 months as keywords are pushed into the top.
Do you need access to the developer account?+
Whatever works for you. Give us access and we handle everything ourselves, fast and hands-off. Prefer not to share it - we prepare the assets and exact specs, and you just hit "Publish".
Do you work with apps in any niche?+
Yes, and the tougher niches are where we shine. Betting and gambling, casino and sportsbooks, dating, VPN, crypto - where other agencies throw up their hands, we know how to pass moderation and hold positions. The harder the niche and the higher the competition, the more we enjoy it.
What is included in the free audit?+
You pay nothing and walk away with a ready growth plan. We show which keywords users cannot find you for - and who takes that traffic instead. We break down your competitors - why they rank higher. And we give a plan: what to change first and the growth it brings. The result is a clear roadmap, even if you promote on your own. We run audits for app owners and teams planning to start promotion within the next month: send your app link and a few words about the task.
How is ASO different from app advertising?+
ASO brings installs from organic store search, advertising pays for every impression. The difference is what happens when you stop: paid traffic disappears the same day, while search positions hold and keep delivering installs. We usually combine both - ASO builds the base, Apple Search Ads speeds up the climb on target queries.
How do you choose an ASO agency?+
Ask three questions: which exact queries they will rank you for, how they will measure the result, and what stays with you when the contract ends. An honest agency names queries and metrics before the start, shows interim reports and hands over all assets. A promise of «guaranteed top-1» without looking at your niche is a red flag.
Can I do ASO myself?+
Yes, the basics are open to any developer: listing rules are documented by App Store and Google Play. The hard part comes next: building a keyword set from competitors, testing hypotheses through A/B experiments and handling reviews take tools and team time, and one wrong line in the listing costs weeks of rankings.
What happens if we stop ASO work?+
Rankings do not reset, but they drift down: competitors keep optimising, store algorithms re-rank the results, and accumulated reviews age. In our experience a visible drop starts two to three months after work stops. That is why we hand over the keyword set and assets - so you can maintain them yourself.

Let's promote your app

Send a link to your app - we'll run a free audit and show where you lose installs and money. The audit is for app owners and teams ready to start.

Get a free audit →

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